{
 "study": "s12",
 "version": "2.0",
 "collected": "2026-09-26",
 "reanalyzed": "2026-09-28",
 "statistics": {
  "version": "2.0",
  "controls": "tranco_score + in_tranco + log_wiki_mentions",
  "reanalysis_of": "study 7 run 1 (2026-09-26) and study 8 runs (2026-09-26), study 12 v1.0 entity signals",
  "panel": {
   "rows": 5676,
   "entity_question_pairs": 1419,
   "brands": 1282,
   "questions": 80,
   "national_rows": 3332,
   "local_rows": 2344,
   "readable_cited_pages": 1419,
   "entities_coded": 1419,
   "entities_in_v1_list": 966,
   "entities_added_v2": 453
  },
  "coverage": {
   "in_tranco_top1m_pct": 25.6,
   "median_wiki_mentions": 1.0,
   "median_evidence_domains": 2.0,
   "correlations_with_enwiki": {
    "tranco_score": 0.654,
    "log_wiki_mentions": 0.505,
    "log_evidence_domains": 0.44
   }
  },
  "wording_types": {
   "plain": 42,
   "constrained": 26,
   "attribute": 12
  },
  "hierarchy": {
   "national": {
    "with_article": {
     "entity_question_pairs": 340,
     "mention_rate_pct": 50.3,
     "recommend_rate_pct": 42.0,
     "recommended_given_mentioned_pct": 83.5,
     "top3_given_recommended_pct": 58.1,
     "mean_assistants_recommending": 1.679,
     "recommended_by_3plus_pct": 29.4
    },
    "without_article": {
     "entity_question_pairs": 493,
     "mention_rate_pct": 37.9,
     "recommend_rate_pct": 34.2,
     "recommended_given_mentioned_pct": 90.1,
     "top3_given_recommended_pct": 47.6,
     "mean_assistants_recommending": 1.367,
     "recommended_by_3plus_pct": 15.4
    }
   },
   "local": {
    "with_article": {
     "entity_question_pairs": 46,
     "mention_rate_pct": 38.0,
     "recommend_rate_pct": 33.7,
     "recommended_given_mentioned_pct": 88.6,
     "top3_given_recommended_pct": 40.3,
     "mean_assistants_recommending": 1.348,
     "recommended_by_3plus_pct": 15.2
    },
    "without_article": {
     "entity_question_pairs": 540,
     "mention_rate_pct": 33.3,
     "recommend_rate_pct": 32.4,
     "recommended_given_mentioned_pct": 97.4,
     "top3_given_recommended_pct": 36.1,
     "mean_assistants_recommending": 1.296,
     "recommended_by_3plus_pct": 7.4
    }
   }
  },
  "article_by_assistants_naming": {
   "all": {
    "1": {
     "n": 960,
     "article_pct": 20.6,
     "article_or_parent_pct": 30.7
    },
    "2": {
     "n": 226,
     "article_pct": 32.7,
     "article_or_parent_pct": 46.0
    },
    "3": {
     "n": 123,
     "article_pct": 39.0,
     "article_or_parent_pct": 53.7
    },
    "4": {
     "n": 110,
     "article_pct": 60.0,
     "article_or_parent_pct": 72.7
    }
   },
   "national": {
    "1": {
     "n": 511,
     "article_pct": 32.9,
     "article_or_parent_pct": 48.5
    },
    "2": {
     "n": 138,
     "article_pct": 47.1,
     "article_or_parent_pct": 65.2
    },
    "3": {
     "n": 91,
     "article_pct": 46.2,
     "article_or_parent_pct": 63.7
    },
    "4": {
     "n": 93,
     "article_pct": 69.9,
     "article_or_parent_pct": 83.9
    }
   },
   "local": {
    "1": {
     "n": 449,
     "article_pct": 6.7,
     "article_or_parent_pct": 10.5
    },
    "2": {
     "n": 88,
     "article_pct": 10.2,
     "article_or_parent_pct": 15.9
    },
    "3": {
     "n": 32,
     "article_pct": 18.8,
     "article_or_parent_pct": 25.0
    },
    "4": {
     "n": 17,
     "article_pct": 5.9,
     "article_or_parent_pct": 11.8
    }
   }
  },
  "article_measures": {
   "entity_question_pairs_article_v1method_pct": 24.4,
   "entity_question_pairs_article_v2_pct": 27.2,
   "added_by_title_check": 40,
   "parent_article_only": 159
  },
  "models": {
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      "odds_ratio": 1.287,
      "ci95": [
       1.029,
       1.61
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      "p": 0.027,
      "n_rows": 3332,
      "n_brands": 719
     },
     "M1_plus_prominence": {
      "odds_ratio": 1.107,
      "ci95": [
       0.81,
       1.513
      ],
      "p": 0.52,
      "n_rows": 3332,
      "n_brands": 719
     },
     "M2_plus_evidence_breadth": {
      "odds_ratio": 0.985,
      "ci95": [
       0.729,
       1.332
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      "p": 0.92,
      "n_rows": 3332,
      "n_brands": 719
     }
    },
    "enwiki_v1method": {
     "M0_signal_only": {
      "odds_ratio": 1.272,
      "ci95": [
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       1.588
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      "p": 0.034,
      "n_rows": 3332,
      "n_brands": 719
     },
     "M1_plus_prominence": {
      "odds_ratio": 1.012,
      "ci95": [
       0.733,
       1.398
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      "p": 0.94,
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      "n_brands": 719
     },
     "M2_plus_evidence_breadth": {
      "odds_ratio": 0.927,
      "ci95": [
       0.684,
       1.257
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      "p": 0.63,
      "n_rows": 3332,
      "n_brands": 719
     }
    },
    "article_or_parent": {
     "M0_signal_only": {
      "odds_ratio": 1.425,
      "ci95": [
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       1.739
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      "p": 0.00049,
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      "n_brands": 719
     },
     "M1_plus_prominence": {
      "odds_ratio": 1.289,
      "ci95": [
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       1.602
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      "n_brands": 719
     },
     "M2_plus_evidence_breadth": {
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      "ci95": [
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       1.387
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      "n_brands": 719
     }
    },
    "enwiki_no_question_fe": {
     "odds_ratio": 1.394,
     "ci95": [
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      1.686
     ],
     "p": 0.00061,
     "n_rows": 3332,
     "n_brands": 719
    },
    "enwiki_industry_only": {
     "odds_ratio": 1.37,
     "ci95": [
      1.117,
      1.679
     ],
     "p": 0.0025,
     "n_rows": 3332,
     "n_brands": 719
    },
    "wikidata": {
     "M0_signal_only": {
      "odds_ratio": 1.334,
      "ci95": [
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       1.63
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      "p": 0.0047,
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      "n_brands": 719
     },
     "M1_plus_prominence": {
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       1.385
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      "n_brands": 719
     },
     "M2_plus_evidence_breadth": {
      "odds_ratio": 0.793,
      "ci95": [
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       1.097
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      "p": 0.16,
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      "n_brands": 719
     }
    },
    "ecs": {
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      "odds_ratio": 1.095,
      "ci95": [
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       1.159
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      "p": 0.0016,
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      "n_brands": 719
     },
     "M1_plus_prominence": {
      "odds_ratio": 1.037,
      "ci95": [
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      "p": 0.47,
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      "n_brands": 719
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     "M2_plus_evidence_breadth": {
      "odds_ratio": 0.968,
      "ci95": [
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       1.067
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      "p": 0.51,
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      "n_brands": 719
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    },
    "enwiki_mention": {
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      "ci95": [
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       1.76
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      "p": 4.9e-06,
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     "M1_plus_prominence": {
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      "n_brands": 719
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     "M2_plus_evidence_breadth": {
      "odds_ratio": 1.163,
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      "p": 0.21,
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    "org_schema_homepage_subset": {
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      "p": 0.0072,
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      "n_brands": 215
     },
     "M1_plus_prominence": {
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       2.222
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      "p": 0.02,
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      "n_brands": 215
     },
     "M2_plus_evidence_breadth": {
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      "p": 0.06,
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      "n_brands": 215
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    },
    "same_as_homepage_subset": {
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      "ci95": [
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      "p": 0.02,
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     "M1_plus_prominence": {
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     "M2_plus_evidence_breadth": {
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      "p": 0.25,
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    },
    "ame_enwiki_pts": {
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     "M1": 2.241,
     "M2": -0.307
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    "prominence_terms_M1": {
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      "p": 0.014,
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      "n_brands": 719
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     "log_wiki_mentions": {
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    },
    "evidence_breadth_term_M2": {
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     "p": 7.7e-22,
     "n_rows": 3332,
     "n_brands": 719
    }
   },
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      "p": 0.73,
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      "n_brands": 570
     },
     "M1_plus_prominence": {
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     "M2_plus_evidence_breadth": {
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     "M1_plus_prominence": {
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     "p": 0.72,
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    "enwiki_industry_only": {
     "odds_ratio": 1.039,
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     "p": 0.83,
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     "n_brands": 570
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    "wikidata": {
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     "M1_plus_prominence": {
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     "M2_plus_evidence_breadth": {
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      "p": 0.63,
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     "M2_plus_evidence_breadth": {
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      "p": 0.29,
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      "n_brands": 570
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    },
    "enwiki_mention": {
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      "p": 0.089,
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     "M1_plus_prominence": {
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     "M2_plus_evidence_breadth": {
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      "p": 0.48,
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      "n_brands": 570
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    },
    "org_schema_homepage_subset": {
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      "p": 0.29,
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     "M1_plus_prominence": {
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     "M2_plus_evidence_breadth": {
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      "p": 0.41,
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    },
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      "p": 0.43,
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     "M1_plus_prominence": {
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     "M2_plus_evidence_breadth": {
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      "p": 0.35,
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    }
   }
  },
  "glmm": {
   "national_enwiki": {
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    "ci95": [
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    "posterior_sd_log_odds": 0.059
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   "local_enwiki": {
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    "ci95": [
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    "posterior_sd_log_odds": 0.165
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  },
  "interactions": {
   "enwiki_x_local": {
    "df": 2,
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   },
   "enwiki_x_wording_national": {
    "df": 4,
    "stat": 5.035,
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  },
  "by_wording_national": {
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    "p": 0.56,
    "n_rows": 1668,
    "n_brands": 378
   },
   "constrained": {
    "odds_ratio": 1.001,
    "ci95": [
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    "p": 1.0,
    "n_rows": 1312,
    "n_brands": 284
   },
   "attribute": {
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    "p": 0.011,
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    "n_brands": 80
   }
  },
  "by_wording_national_n_questions": {
   "plain": 26,
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   "attribute": 8
  },
  "engines_national": {
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    "p": 0.27,
    "n_rows": 833,
    "n_brands": 719
   },
   "gemini": {
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    "ci95": [
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    "p": 0.51,
    "n_rows": 833,
    "n_brands": 719
   },
   "perplexity": {
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    "ci95": [
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    "p": 0.15,
    "n_rows": 833,
    "n_brands": 719
   },
   "claude": {
    "odds_ratio": 1.418,
    "ci95": [
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    "p": 0.17,
    "n_rows": 833,
    "n_brands": 719
   },
   "interaction_lr_test": {
    "df": 3,
    "stat": 5.866,
    "p": 0.12
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  },
  "engine_recommend_rates_national": {
   "chatgpt": {
    "1": 44.1,
    "0": 32.7
   },
   "gemini": {
    "1": 42.1,
    "0": 33.5
   },
   "perplexity": {
    "1": 40.3,
    "0": 39.1
   },
   "claude": {
    "1": 41.5,
    "0": 31.4
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  },
  "rank_national": {
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   "odds_ratio": 0.927,
   "ci95": [
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   ],
   "p": 0.74,
   "n_rows": 1245,
   "n_brands": 621
  },
  "own_site_cited_national": {
   "odds_ratio": 0.369,
   "ci95": [
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   ],
   "p": 0.098,
   "n_rows": 708,
   "n_brands": 299
  },
  "pipeline_national": {
   "n_rows": 2688,
   "with_article": {
    "in_own_cited_pages_pct": 74.3,
    "recommended_if_in_cited_pages_pct": 50.2,
    "recommended_if_not_in_cited_pages_pct": 16.0
   },
   "without_article": {
    "in_own_cited_pages_pct": 59.5,
    "recommended_if_in_cited_pages_pct": 48.9,
    "recommended_if_not_in_cited_pages_pct": 14.6
   },
   "evidence_model": {
    "odds_ratio": 1.383,
    "ci95": [
     0.935,
     2.044
    ],
    "p": 0.1,
    "n_rows": 2688,
    "n_brands": 719
   },
   "selection_model_given_evidence": {
    "odds_ratio": 0.954,
    "ci95": [
     0.631,
     1.441
    ],
    "p": 0.82,
    "n_rows": 1761,
    "n_brands": 628
   },
   "selection_model_without_evidence": {
    "odds_ratio": 1.647,
    "ci95": [
     0.731,
     3.712
    ],
    "p": 0.23,
    "n_rows": 927,
    "n_brands": 455
   }
  },
  "pipeline_local": {
   "n_rows": 1417,
   "with_article": {
    "in_own_cited_pages_pct": 40.8,
    "recommended_if_in_cited_pages_pct": 54.7,
    "recommended_if_not_in_cited_pages_pct": 27.3
   },
   "without_article": {
    "in_own_cited_pages_pct": 29.2,
    "recommended_if_in_cited_pages_pct": 58.8,
    "recommended_if_not_in_cited_pages_pct": 27.8
   },
   "evidence_model": {
    "odds_ratio": 1.093,
    "ci95": [
     0.495,
     2.412
    ],
    "p": 0.83,
    "n_rows": 1417,
    "n_brands": 514
   },
   "selection_model_given_evidence": {
    "odds_ratio": 0.97,
    "ci95": [
     0.398,
     2.365
    ],
    "p": 0.95,
    "n_rows": 429,
    "n_brands": 241
   },
   "selection_model_without_evidence": {
    "odds_ratio": 1.108,
    "ci95": [
     0.518,
     2.369
    ],
    "p": 0.79,
    "n_rows": 988,
    "n_brands": 459
   }
  },
  "tiers_national": {
   "evidence_domains_median": 9.0,
   "1 weak": {
    "brands": 5,
    "entity_question_pairs": 7,
    "recommend_rate_pct": 35.7,
    "recommended_by_3plus_pct": 14.3,
    "mean_assistants_recommending": 1.429
   },
   "2 partial": {
    "brands": 122,
    "entity_question_pairs": 154,
    "recommend_rate_pct": 39.6,
    "recommended_by_3plus_pct": 24.7,
    "mean_assistants_recommending": 1.584
   },
   "3 strong": {
    "brands": 46,
    "entity_question_pairs": 50,
    "recommend_rate_pct": 41.0,
    "recommended_by_3plus_pct": 20.0,
    "mean_assistants_recommending": 1.64
   },
   "4 strong + corroborated": {
    "brands": 42,
    "entity_question_pairs": 63,
    "recommend_rate_pct": 47.6,
    "recommended_by_3plus_pct": 39.7,
    "mean_assistants_recommending": 1.905
   },
   "trend_model": {
    "odds_ratio": 1.218,
    "ci95": [
     0.962,
     1.543
    ],
    "p": 0.1,
    "n_rows": 1096,
    "n_brands": 215
   },
   "trend_model_note": "tier 4 is defined by independent-domain coverage in cited pages, so the trend model does not control for it"
  },
  "matched_pairs_national": {
   "n_pairs": 42,
   "n_questions": 27,
   "caliper_sd": 0.5,
   "treated_available": 340,
   "mean_diff_assistants_recommending": -0.167,
   "ci95_rec": [
    -0.643,
    0.333
   ],
   "mean_diff_assistants_mentioning": 0.095,
   "ci95_men": [
    -0.262,
    0.452
   ],
   "with_article_more_pct": 26.2,
   "tie_pct": 40.5,
   "without_article_more_pct": 33.3,
   "balance": {
    "tranco_score": {
     "with_article": 0.376,
     "matched_without": 0.325,
     "all_without": 0.116,
     "all_with": 1.802
    },
    "log_wiki_mentions": {
     "with_article": 1.338,
     "matched_without": 1.211,
     "all_without": 1.006,
     "all_with": 2.4
    },
    "log_evidence_domains": {
     "with_article": 0.734,
     "matched_without": 0.733,
     "all_without": 0.638,
     "all_with": 1.021
    }
   }
  },
  "stability": {
   "n_brand_question_engine": 506,
   "n_brands": 279,
   "n_questions": 20,
   "national": {
    "n": 309,
    "with_article": {
     "n": 144,
     "mean_share_of_runs": 0.719,
     "named_in_4_or_5_runs_pct": 61.1
    },
    "without_article": {
     "n": 165,
     "mean_share_of_runs": 0.589,
     "named_in_4_or_5_runs_pct": 43.6
    },
    "ols_share_of_runs_enwiki": {
     "coef_pts": 2.659,
     "ci95_pts": [
      -7.766,
      13.084
     ],
     "p": 0.62
    }
   },
   "local": {
    "n": 197,
    "with_article": {
     "n": 21,
     "mean_share_of_runs": 0.669,
     "named_in_4_or_5_runs_pct": 47.6
    },
    "without_article": {
     "n": 176,
     "mean_share_of_runs": 0.69,
     "named_in_4_or_5_runs_pct": 55.1
    },
    "ols_share_of_runs_enwiki": {
     "coef_pts": 7.731,
     "ci95_pts": [
      -10.056,
      25.519
     ],
     "p": 0.39
    }
   }
  },
  "negative_cases": {
   "consensus_review": {
    "own_article_other_title": {
     "n": 8,
     "types": {
      "app_or_service": 4,
      "other": 3,
      "company": 1
     },
     "local_pct": 12.5,
     "in_tranco_top1m_pct": 37.5,
     "median_wiki_mentions": 757.5,
     "median_evidence_domains": 4.5,
     "own_site_cited_by_some_assistant_pct": 25.0,
     "industries": {
      "B2B software and technology": 3,
      "Financial services and insurance": 3,
      "Healthcare and dental": 2
     }
    },
    "parent_has_article": {
     "n": 15,
     "types": {
      "app_or_service": 7,
      "product": 6,
      "company": 2
     },
     "local_pct": 6.7,
     "in_tranco_top1m_pct": 13.3,
     "median_wiki_mentions": 2.0,
     "median_evidence_domains": 10.0,
     "own_site_cited_by_some_assistant_pct": 6.7,
     "industries": {
      "B2B software and technology": 4,
      "Financial services and insurance": 4,
      "Hospitality and travel": 3,
      "Retail and ecommerce": 2,
      "Legal and professional services": 1,
      "Healthcare and dental": 1
     }
    },
    "no_article_found": {
     "n": 21,
     "types": {
      "local_business": 11,
      "company": 4,
      "app_or_service": 3,
      "hotel_or_venue": 2,
      "franchise": 1
     },
     "local_pct": 66.7,
     "in_tranco_top1m_pct": 23.8,
     "median_wiki_mentions": 0.0,
     "median_evidence_domains": 4.0,
     "own_site_cited_by_some_assistant_pct": 38.1,
     "industries": {
      "Home and local services": 7,
      "Legal and professional services": 4,
      "Healthcare and dental": 4,
      "Hospitality and travel": 2,
      "B2B software and technology": 2,
      "Financial services and insurance": 1,
      "Retail and ecommerce": 1
     },
     "entities": [
      "American Family Care (AFC Urgent Care)",
      "Blaker & Granet LLP",
      "Centre for Invisible Orthodontics (Dr. Stephen Grussmark)",
      "Drip",
      "Fresh Tech Maid",
      "George Dimov, CPA",
      "GlassesUSA",
      "Ideal Air Conditioning and Insulation",
      "Joint Ventures Physical Therapy",
      "Liberty Home Guard",
      "Malman Law",
      "Navien",
      "Noelle",
      "OnPay",
      "Parker & Sons",
      "Pilot",
      "Priority Roofing",
      "SRP Electric Inc.",
      "SouthPark Pediatric Dentistry",
      "The Russell",
      "Tower Hill Insurance"
     ]
    }
   },
   "consensus_all_4_mention": {
    "with_article": {
     "n": 66,
     "types": {
      "app_or_service": 27,
      "company": 22,
      "franchise": 11,
      "other": 4,
      "product": 2
     },
     "local_pct": 1.5,
     "in_tranco_top1m_pct": 83.3,
     "median_wiki_mentions": 115.0,
     "median_evidence_domains": 15.0,
     "own_site_cited_by_some_assistant_pct": 43.9,
     "industries": {
      "B2B software and technology": 23,
      "Franchises and multi-location brands": 11,
      "Hospitality and travel": 10,
      "Healthcare and dental": 8,
      "Financial services and insurance": 4,
      "Retail and ecommerce": 4,
      "Legal and professional services": 4,
      "Home and local services": 2
     }
    },
    "without_article": {
     "n": 44,
     "types": {
      "app_or_service": 14,
      "local_business": 11,
      "company": 7,
      "product": 6,
      "other": 3,
      "hotel_or_venue": 2,
      "franchise": 1
     },
     "local_pct": 36.4,
     "in_tranco_top1m_pct": 22.7,
     "median_wiki_mentions": 3.5,
     "median_evidence_domains": 8.0,
     "own_site_cited_by_some_assistant_pct": 25.0,
     "industries": {
      "B2B software and technology": 9,
      "Financial services and insurance": 8,
      "Healthcare and dental": 7,
      "Home and local services": 7,
      "Hospitality and travel": 5,
      "Legal and professional services": 5,
      "Retail and ecommerce": 3
     }
    }
   },
   "consensus_without_article_examples": [
    {
     "entity": "QuickBooks Online",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best accounting software for small businesses?"
    },
    {
     "entity": "Wave",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best accounting software for small businesses?"
    },
    {
     "entity": "Freshdesk",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best help desk software?"
    },
    {
     "entity": "Jira Service Management",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best help desk software?"
    },
    {
     "entity": "OnPay",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best payroll software for small businesses?"
    },
    {
     "entity": "QuickBooks Workforce Payroll",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "What is the best payroll software for small businesses?"
    },
    {
     "entity": "Drip",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which email marketing platform is best for ecommerce?"
    },
    {
     "entity": "Jira",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which project management software is best for remote teams?"
    },
    {
     "entity": "Wix",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which website builder is best for small businesses?"
    },
    {
     "entity": "Capital One Venture Rewards Credit Card",
     "type": "product",
     "industry": "Financial services and insurance",
     "question": "What is the best credit card for travel rewards?"
    },
    {
     "entity": "Chase Sapphire Preferred Card",
     "type": "product",
     "industry": "Financial services and insurance",
     "question": "What is the best credit card for travel rewards?"
    },
    {
     "entity": "NAPFA",
     "type": "other",
     "industry": "Financial services and insurance",
     "question": "What is the best fee-only financial advisor firm?"
    },
    {
     "entity": "Banner Life",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best term life insurance company?"
    },
    {
     "entity": "Betterment",
     "type": "app_or_service",
     "industry": "Financial services and insurance",
     "question": "Which robo-advisor is the best?"
    },
    {
     "entity": "Fidelity Go",
     "type": "app_or_service",
     "industry": "Financial services and insurance",
     "question": "Which robo-advisor is the best?"
    },
    {
     "entity": "NYU Langone Hospitals",
     "type": "other",
     "industry": "Healthcare and dental",
     "question": "What are the best hospitals for cardiology in the US?"
    },
    {
     "entity": "NewYork-Presbyterian Hospital-Columbia and Cornell",
     "type": "other",
     "industry": "Healthcare and dental",
     "question": "What are the best hospitals for cardiology in the US?"
    },
    {
     "entity": "American Family Care (AFC Urgent Care)",
     "type": "franchise",
     "industry": "Healthcare and dental",
     "question": "What is the best urgent care chain in the US?"
    },
    {
     "entity": "Liberty Home Guard",
     "type": "company",
     "industry": "Home and local services",
     "question": "What is the best home warranty company?"
    },
    {
     "entity": "Navien",
     "type": "company",
     "industry": "Home and local services",
     "question": "Which tankless water heater brand is the most reliable?"
    },
    {
     "entity": "Hilton Honors",
     "type": "app_or_service",
     "industry": "Hospitality and travel",
     "question": "What is the best hotel loyalty program?"
    },
    {
     "entity": "Marriott Bonvoy",
     "type": "app_or_service",
     "industry": "Hospitality and travel",
     "question": "What is the best hotel loyalty program?"
    },
    {
     "entity": "World of Hyatt",
     "type": "app_or_service",
     "industry": "Hospitality and travel",
     "question": "What is the best hotel loyalty program?"
    },
    {
     "entity": "Quicken WillMaker & Trust (Nolo)",
     "type": "product",
     "industry": "Legal and professional services",
     "question": "What is the best online estate planning service?"
    },
    {
     "entity": "Pilot",
     "type": "app_or_service",
     "industry": "Legal and professional services",
     "question": "Which bookkeeping services are best for startups?"
    },
    {
     "entity": "Sony WH-1000XM6",
     "type": "product",
     "industry": "Retail and ecommerce",
     "question": "What are the best noise-cancelling headphones?"
    },
    {
     "entity": "EveryPlate",
     "type": "company",
     "industry": "Retail and ecommerce",
     "question": "What is the best meal kit delivery service?"
    },
    {
     "entity": "GlassesUSA",
     "type": "company",
     "industry": "Retail and ecommerce",
     "question": "Which online glasses retailer is the best?"
    },
    {
     "entity": "Chubb",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best homeowners insurance company in Florida?"
    },
    {
     "entity": "Tower Hill Insurance",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best homeowners insurance company in Florida?"
    },
    {
     "entity": "Joint Ventures Physical Therapy",
     "type": "local_business",
     "industry": "Healthcare and dental",
     "question": "What are the best physical therapy clinics in Boston?"
    },
    {
     "entity": "Centre for Invisible Orthodontics (Dr. Stephen Grussmark)",
     "type": "local_business",
     "industry": "Healthcare and dental",
     "question": "Which orthodontists in Miami are the best for Invisalign?"
    },
    {
     "entity": "Invisalign",
     "type": "product",
     "industry": "Healthcare and dental",
     "question": "Which orthodontists in Miami are the best for Invisalign?"
    },
    {
     "entity": "SouthPark Pediatric Dentistry",
     "type": "local_business",
     "industry": "Healthcare and dental",
     "question": "Who are the top-rated pediatric dentists in Charlotte?"
    },
    {
     "entity": "Fresh Tech Maid",
     "type": "local_business",
     "industry": "Home and local services",
     "question": "What is the best house cleaning service in Chicago?"
    },
    {
     "entity": "Ideal Air Conditioning and Insulation",
     "type": "local_business",
     "industry": "Home and local services",
     "question": "Which HVAC companies in Phoenix are the most reliable?"
    },
    {
     "entity": "Parker & Sons",
     "type": "local_business",
     "industry": "Home and local services",
     "question": "Which HVAC companies in Phoenix are the most reliable?"
    },
    {
     "entity": "SRP Electric Inc.",
     "type": "local_business",
     "industry": "Home and local services",
     "question": "Which electricians in San Diego have the best reviews?"
    },
    {
     "entity": "Priority Roofing",
     "type": "local_business",
     "industry": "Home and local services",
     "question": "Who are the best roofing contractors in Dallas?"
    },
    {
     "entity": "Noelle",
     "type": "hotel_or_venue",
     "industry": "Hospitality and travel",
     "question": "What are the best boutique hotels in Nashville?"
    },
    {
     "entity": "The Russell",
     "type": "hotel_or_venue",
     "industry": "Hospitality and travel",
     "question": "What are the best boutique hotels in Nashville?"
    },
    {
     "entity": "Blaker & Granet LLP",
     "type": "local_business",
     "industry": "Legal and professional services",
     "question": "What are the best immigration law firms in Los Angeles?"
    },
    {
     "entity": "Malman Law",
     "type": "local_business",
     "industry": "Legal and professional services",
     "question": "What are the best personal injury law firms in Chicago?"
    },
    {
     "entity": "George Dimov, CPA",
     "type": "local_business",
     "industry": "Legal and professional services",
     "question": "Which accounting firms are best for small businesses in New York?"
    }
   ],
   "article_but_one_assistant": {
    "n": 198,
    "types": {
     "company": 85,
     "app_or_service": 37,
     "franchise": 24,
     "product": 23,
     "local_business": 13,
     "hotel_or_venue": 12,
     "other": 4
    },
    "local_pct": 15.2,
    "in_tranco_top1m_pct": 83.8,
    "median_wiki_mentions": 303.0,
    "median_evidence_domains": 6.5,
    "own_site_cited_by_some_assistant_pct": 17.7,
    "industries": {
     "B2B software and technology": 51,
     "Hospitality and travel": 34,
     "Franchises and multi-location brands": 33,
     "Retail and ecommerce": 22,
     "Financial services and insurance": 22,
     "Healthcare and dental": 17,
     "Legal and professional services": 16,
     "Home and local services": 3
    }
   },
   "article_but_one_assistant_recommended_pct": 63.1,
   "article_but_one_assistant_by_engine": {
    "chatgpt": 69,
    "gemini": 65,
    "claude": 38,
    "perplexity": 26
   },
   "article_but_one_assistant_examples": [
    {
     "entity": "Microsoft Azure",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 0
    },
    {
     "entity": "Microsoft Defender",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 1
    },
    {
     "entity": "QuickBooks Desktop Premier Plus 2022 with Enhanced Payroll",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "What is the best payroll software for small businesses?",
     "n_rec": 1
    },
    {
     "entity": "Microsoft 365",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 0
    },
    {
     "entity": "Microsoft",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 1
    },
    {
     "entity": "Insightly",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best CRM for a small business?",
     "n_rec": 1
    },
    {
     "entity": "GitHub",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best HR software for a 100-person company?",
     "n_rec": 0
    },
    {
     "entity": "Google Workspace",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best HR software for a 100-person company?",
     "n_rec": 0
    },
    {
     "entity": "Paycom",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best HR software for a 100-person company?",
     "n_rec": 1
    },
    {
     "entity": "Paylocity",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best HR software for a 100-person company?",
     "n_rec": 1
    },
    {
     "entity": "Slack",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best HR software for a 100-person company?",
     "n_rec": 0
    },
    {
     "entity": "Workday",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best HR software for a 100-person company?",
     "n_rec": 0
    },
    {
     "entity": "Google Workspace",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 0
    },
    {
     "entity": "Fortinet Security Fabric",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 0
    },
    {
     "entity": "ESET",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 1
    },
    {
     "entity": "CrowdStrike Falcon",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 1
    },
    {
     "entity": "Check Point",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 1
    },
    {
     "entity": "Bitdefender",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 1
    },
    {
     "entity": "Square Payroll",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best payroll software for small businesses?",
     "n_rec": 1
    },
    {
     "entity": "Atlassian",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "What is the best help desk software?",
     "n_rec": 0
    },
    {
     "entity": "HubSpot",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "What is the best help desk software?",
     "n_rec": 0
    },
    {
     "entity": "Shopify",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "What is the best help desk software?",
     "n_rec": 0
    },
    {
     "entity": "Zendesk Explore",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "What is the best help desk software?",
     "n_rec": 0
    },
    {
     "entity": "Square POS",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "What is the best payroll software for small businesses?",
     "n_rec": 0
    },
    {
     "entity": "Rippling",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "What is the best payroll software for small businesses?",
     "n_rec": 1
    },
    {
     "entity": "QuickBooks Workforce Payroll + Simple Start",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "What is the best payroll software for small businesses?",
     "n_rec": 1
    },
    {
     "entity": "QuickBooks Workforce Elite",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "What is the best payroll software for small businesses?",
     "n_rec": 1
    },
    {
     "entity": "QuickBooks Online Advanced",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "What is the best payroll software for small businesses?",
     "n_rec": 1
    },
    {
     "entity": "Secureworks",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 1
    },
    {
     "entity": "SentinelOne Singularity",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 0
    },
    {
     "entity": "QuickBooks Desktop Enterprise Silver 2024 3 Users",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "What is the best payroll software for small businesses?",
     "n_rec": 1
    },
    {
     "entity": "Brevo",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which email marketing platform is best for ecommerce?",
     "n_rec": 1
    },
    {
     "entity": "Google Workspace",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which project management software is best for remote teams?",
     "n_rec": 0
    },
    {
     "entity": "Microsoft Teams",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which project management software is best for remote teams?",
     "n_rec": 0
    },
    {
     "entity": "Notion",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which project management software is best for remote teams?",
     "n_rec": 1
    },
    {
     "entity": "Sophos MDR",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which cybersecurity companies are best for mid-size businesses?",
     "n_rec": 1
    },
    {
     "entity": "Wrike",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which project management software is best for remote teams?",
     "n_rec": 1
    },
    {
     "entity": "Zoom",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which project management software is best for remote teams?",
     "n_rec": 0
    },
    {
     "entity": "Shopify Basic plan",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which website builder is best for small businesses?",
     "n_rec": 0
    },
    {
     "entity": "Google Drive",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which project management software is best for remote teams?",
     "n_rec": 0
    },
    {
     "entity": "Trend Micro",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "Which endpoint security software is the best?",
     "n_rec": 0
    },
    {
     "entity": "WatchGuard",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "Which endpoint security software is the best?",
     "n_rec": 0
    },
    {
     "entity": "SentinelOne",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "Which endpoint security software is the best?",
     "n_rec": 1
    },
    {
     "entity": "Palo Alto Networks Cortex XDR",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "Which endpoint security software is the best?",
     "n_rec": 1
    },
    {
     "entity": "Microsoft Entra ID",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which endpoint security software is the best?",
     "n_rec": 0
    },
    {
     "entity": "Microsoft Defender for Business",
     "type": "product",
     "industry": "B2B software and technology",
     "question": "Which endpoint security software is the best?",
     "n_rec": 1
    },
    {
     "entity": "Microsoft 365 Business Premium",
     "type": "app_or_service",
     "industry": "B2B software and technology",
     "question": "Which endpoint security software is the best?",
     "n_rec": 0
    },
    {
     "entity": "ESET",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "Which endpoint security software is the best?",
     "n_rec": 0
    },
    {
     "entity": "Cynet",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "Which endpoint security software is the best?",
     "n_rec": 1
    },
    {
     "entity": "CrowdStrike",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "Which endpoint security software is the best?",
     "n_rec": 1
    },
    {
     "entity": "Sophos",
     "type": "company",
     "industry": "B2B software and technology",
     "question": "Which endpoint security software is the best?",
     "n_rec": 0
    },
    {
     "entity": "Flagstar Bank",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "Who are the best mortgage lenders for first-time buyers?",
     "n_rec": 1
    },
    {
     "entity": "Vanguard",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "Which robo-advisor is the best?",
     "n_rec": 0
    },
    {
     "entity": "Fidelity Investments",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "Which robo-advisor is the best?",
     "n_rec": 0
    },
    {
     "entity": "Citibank",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best small business loan lender?",
     "n_rec": 1
    },
    {
     "entity": "Northwestern Mutual",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best term life insurance company?",
     "n_rec": 1
    },
    {
     "entity": "Lendio",
     "type": "app_or_service",
     "industry": "Financial services and insurance",
     "question": "What is the best small business loan lender?",
     "n_rec": 1
    },
    {
     "entity": "Live Oak Bank",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best small business loan lender?",
     "n_rec": 1
    },
    {
     "entity": "Navy Federal Credit Union",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "Who are the best mortgage lenders for first-time buyers?",
     "n_rec": 1
    },
    {
     "entity": "Nationwide",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best term life insurance company?",
     "n_rec": 1
    },
    {
     "entity": "Petplan",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "Which pet insurance company is the best?",
     "n_rec": 1
    },
    {
     "entity": "MetLife Pet Insurance",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "Which pet insurance company is the best?",
     "n_rec": 1
    },
    {
     "entity": "Valley Bank",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "Which high-yield savings account is the best right now?",
     "n_rec": 1
    },
    {
     "entity": "NexBank",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "Which high-yield savings account is the best right now?",
     "n_rec": 1
    },
    {
     "entity": "E*TRADE",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "Which high-yield savings account is the best right now?",
     "n_rec": 1
    },
    {
     "entity": "CIT Bank Platinum Savings",
     "type": "product",
     "industry": "Financial services and insurance",
     "question": "Which high-yield savings account is the best right now?",
     "n_rec": 1
    },
    {
     "entity": "Fifth Third Bank",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best small business loan lender?",
     "n_rec": 1
    },
    {
     "entity": "M&T Bank",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best small business loan lender?",
     "n_rec": 1
    },
    {
     "entity": "Veterans United",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "Who are the best mortgage lenders for first-time buyers?",
     "n_rec": 1
    },
    {
     "entity": "Allstate",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best homeowners insurance company in Florida?",
     "n_rec": 1
    },
    {
     "entity": "Edelman Financial Engines",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best fee-only financial advisor firm?",
     "n_rec": 1
    },
    {
     "entity": "Hyatt",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best credit card for travel rewards?",
     "n_rec": 0
    },
    {
     "entity": "Fidelity",
     "type": "company",
     "industry": "Financial services and insurance",
     "question": "What is the best fee-only financial advisor firm?",
     "n_rec": 1
    },
    {
     "entity": "SmartStyle",
     "type": "franchise",
     "industry": "Franchises and multi-location brands",
     "question": "What is the best hair salon chain?",
     "n_rec": 1
    },
    {
     "entity": "Madison Reed",
     "type": "company",
     "industry": "Franchises and multi-location brands",
     "question": "What is the best hair salon chain?",
     "n_rec": 1
    },
    {
     "entity": "Hair Cuttery",
     "type": "franchise",
     "industry": "Franchises and multi-location brands",
     "question": "What is the best hair salon chain?",
     "n_rec": 0
    },
    {
     "entity": "Fantastic Sams",
     "type": "franchise",
     "industry": "Franchises and multi-location brands",
     "question": "What is the best hair salon chain?",
     "n_rec": 1
    },
    {
     "entity": "Drybar",
     "type": "franchise",
     "industry": "Franchises and multi-location brands",
     "question": "What is the best hair salon chain?",
     "n_rec": 1
    },
    {
     "entity": "Bumble and bumble",
     "type": "company",
     "industry": "Franchises and multi-location brands",
     "question": "What is the best hair salon chain?",
     "n_rec": 1
    },
    {
     "entity": "Philz Coffee",
     "type": "franchise",
     "industry": "Franchises and multi-location brands",
     "question": "Which coffee chain is the best?",
     "n_rec": 1
    }
   ],
   "comparison_one_assistant_without_article": {
    "n": 762,
    "types": {
     "local_business": 358,
     "company": 107,
     "product": 91,
     "franchise": 80,
     "hotel_or_venue": 65,
     "app_or_service": 55,
     "other": 6
    },
    "local_pct": 55.0,
    "in_tranco_top1m_pct": 5.2,
    "median_wiki_mentions": 0.0,
    "median_evidence_domains": 1.0,
    "own_site_cited_by_some_assistant_pct": 1.3,
    "industries": {
     "Home and local services": 153,
     "Legal and professional services": 150,
     "Franchises and multi-location brands": 115,
     "Healthcare and dental": 96,
     "Hospitality and travel": 90,
     "Retail and ecommerce": 77,
     "Financial services and insurance": 54,
     "B2B software and technology": 27
    }
   }
  },
  "identity_errors": {
   "brands_with_both_sites": 51,
   "site_agree_pct": 84.3,
   "disagreement_examples": [
    {
     "brand": "massachusetts general hospital",
     "wikidata_site": "massgeneral.org",
     "ai_linked_site": "massgeneralbrigham.org"
    },
    {
     "brand": "northwestern memorial hospital",
     "wikidata_site": "nmh.org",
     "ai_linked_site": "nm.org"
    },
    {
     "brand": "fidelity",
     "wikidata_site": "fidelity.co.uk",
     "ai_linked_site": "fidelity.com"
    },
    {
     "brand": "ihg hotels and resorts",
     "wikidata_site": "ihgplc.com",
     "ai_linked_site": "ihg.com"
    },
    {
     "brand": "american express",
     "wikidata_site": "americanexpress.com.tr",
     "ai_linked_site": "americanexpress.com"
    },
    {
     "brand": "bookkeeper360",
     "wikidata_site": "bookkeeper360.com",
     "ai_linked_site": "bookkeeper360.co"
    },
    {
     "brand": "x:massachusetts general hospital",
     "wikidata_site": "massgeneral.org",
     "ai_linked_site": "massgeneralbrigham.org"
    },
    {
     "brand": "x:quick quack car wash",
     "wikidata_site": "dontdrivedirty.com",
     "ai_linked_site": "quickquack.com"
    }
   ],
   "entities_with_parent_coded": 447,
   "entities_total": 1419,
   "entities_named_differently_across_assistants": 145,
   "entities_named_differently_pct": 10.2,
   "several_entities_one_brand_key": 66,
   "entities_coded": 1419,
   "entities_in_v1_list": 966,
   "entities_added_v2": 453
  }
 },
 "version_1_0_statistics": {
  "n_brands": 914,
  "source": "914 brands named in study 7 (80 buyer questions, 4 assistants, 2026-09-26)",
  "collected": "2026-09-26",
  "coverage": {
   "wikidata_match_pct": 29.3,
   "enwiki_pct": 23.2,
   "with_website_n": 350,
   "homepage_fetched_n": 271
  },
  "engine_count_dist": {
   "1": 519,
   "2": 184,
   "3": 115,
   "4": 96
  },
  "enwiki_by_engine_count": {
   "1": {
    "n": 519,
    "enwiki_pct": 13.1
   },
   "2": {
    "n": 184,
    "enwiki_pct": 28.3
   },
   "3": {
    "n": 115,
    "enwiki_pct": 29.6
   },
   "4": {
    "n": 96,
    "enwiki_pct": 60.4
   }
  },
  "strata": {
   "all": {
    "n": 914,
    "enwiki": {
     "n_with": 212,
     "n_without": 702,
     "named_by_3plus_with_pct": 43.4,
     "named_by_3plus_without_pct": 17.0,
     "diff_pts": 26.4,
     "ci95": [
      19.3,
      33.8
     ]
    },
    "wikidata": {
     "n_with": 268,
     "n_without": 646,
     "named_by_3plus_with_pct": 40.3,
     "named_by_3plus_without_pct": 15.9,
     "diff_pts": 24.4,
     "ci95": [
      17.9,
      31.1
     ]
    },
    "org_schema": {
     "n_with": 156,
     "n_without": 115,
     "named_by_3plus_with_pct": 38.5,
     "named_by_3plus_without_pct": 27.8,
     "diff_pts": 10.7,
     "ci95": [
      -0.6,
      21.7
     ]
    },
    "same_as": {
     "n_with": 132,
     "n_without": 139,
     "named_by_3plus_with_pct": 40.9,
     "named_by_3plus_without_pct": 27.3,
     "diff_pts": 13.6,
     "ci95": [
      2.3,
      25.2
     ]
    },
    "enwiki_pct": 23.2,
    "named_by_3plus_pct": 23.1
   },
   "national_questions": {
    "n": 507,
    "enwiki": {
     "n_with": 181,
     "n_without": 326,
     "named_by_3plus_with_pct": 47.5,
     "named_by_3plus_without_pct": 24.5,
     "diff_pts": 23.0,
     "ci95": [
      14.5,
      31.6
     ]
    },
    "wikidata": {
     "n_with": 222,
     "n_without": 285,
     "named_by_3plus_with_pct": 45.0,
     "named_by_3plus_without_pct": 23.2,
     "diff_pts": 21.8,
     "ci95": [
      14.0,
      30.1
     ]
    },
    "org_schema": {
     "n_with": 85,
     "n_without": 80,
     "named_by_3plus_with_pct": 54.1,
     "named_by_3plus_without_pct": 35.0,
     "diff_pts": 19.1,
     "ci95": [
      3.9,
      33.8
     ]
    },
    "same_as": {
     "n_with": 81,
     "n_without": 84,
     "named_by_3plus_with_pct": 55.6,
     "named_by_3plus_without_pct": 34.5,
     "diff_pts": 21.1,
     "ci95": [
      6.4,
      35.6
     ]
    },
    "enwiki_pct": 35.7,
    "named_by_3plus_pct": 32.7
   },
   "local_questions": {
    "n": 407,
    "enwiki": {
     "n_with": 31,
     "n_without": 376,
     "named_by_3plus_with_pct": 19.4,
     "named_by_3plus_without_pct": 10.4,
     "diff_pts": 9.0,
     "ci95": [
      -3.9,
      25.1
     ]
    },
    "wikidata": {
     "n_with": 46,
     "n_without": 361,
     "named_by_3plus_with_pct": 17.4,
     "named_by_3plus_without_pct": 10.2,
     "diff_pts": 7.2,
     "ci95": [
      -3.2,
      18.6
     ]
    },
    "org_schema": {
     "n_with": 71,
     "n_without": 35,
     "named_by_3plus_with_pct": 19.7,
     "named_by_3plus_without_pct": 11.4,
     "diff_pts": 8.3,
     "ci95": [
      -6.0,
      22.4
     ]
    },
    "same_as": {
     "n_with": 51,
     "n_without": 55,
     "named_by_3plus_with_pct": 17.6,
     "named_by_3plus_without_pct": 16.4,
     "diff_pts": 1.2,
     "ci95": [
      -12.2,
      14.7
     ]
    },
    "enwiki_pct": 7.6,
    "named_by_3plus_pct": 11.1
   }
  },
  "by_industry": {
   "B2B software and technology": {
    "n": 76,
    "enwiki_pct": 57.9,
    "named_by_3plus_pct": 53.9
   },
   "Financial services and insurance": {
    "n": 97,
    "enwiki_pct": 39.2,
    "named_by_3plus_pct": 22.7
   },
   "Franchises and multi-location brands": {
    "n": 134,
    "enwiki_pct": 29.1,
    "named_by_3plus_pct": 18.7
   },
   "Healthcare and dental": {
    "n": 126,
    "enwiki_pct": 22.2,
    "named_by_3plus_pct": 22.2
   },
   "Home and local services": {
    "n": 146,
    "enwiki_pct": 4.8,
    "named_by_3plus_pct": 14.4
   },
   "Hospitality and travel": {
    "n": 107,
    "enwiki_pct": 27.1,
    "named_by_3plus_pct": 26.2
   },
   "Legal and professional services": {
    "n": 147,
    "enwiki_pct": 12.9,
    "named_by_3plus_pct": 13.6
   },
   "Retail and ecommerce": {
    "n": 81,
    "enwiki_pct": 9.9,
    "named_by_3plus_pct": 32.1
   }
  },
  "named_by_all4_without_enwiki_n": 38,
  "named_by_all4_n": 96,
  "match_audit": {
   "round1_rule": "first org-like description in top 5",
   "round1_sample": 40,
   "round1_wrong": 6,
   "round2_rule": "label similarity + industry-fit description + exclusions",
   "round2_sample": 40,
   "round2_wrong": 1,
   "final_rule": "round 2 plus exact name for generic descriptions",
   "final_sample": 40,
   "final_wrong": 0,
   "audited_by": "Underneath research (hand check), 2026-09-26"
  },
  "derived": {
   "enwiki_4_vs_1_ratio": 4.6,
   "named_by_all4_with_enwiki_n": 58,
   "named_by_all4_without_enwiki_pct": 39.6
  }
 }
}