--- title: "Privacy Policy | Underneath" description: "How Underneath collects, uses, shares and protects personal information from inquiries and visits to underneath.agency, and how to exercise your rights." canonical: "https://underneath.agency/privacy" published: 2026-09-26 updated: 2026-09-27 publisher: "Underneath (https://underneath.agency/agent)" entity: "https://underneath.agency/.well-known/entity.json" --- Legal # Privacy policy Last updated: September 2026 Underneath Agency, trading as **Underneath** (“Underneath,” “we,” “us,” or “our”), operates this website and provides generative engine optimization services. Our headquarters are at 2846 Simons Hollow Road, Bloomsburg, PA 17815, United States. We work with clients in the United States, United Kingdom, Australia and Canada. If you have questions about this Privacy Policy or how we handle personal information, contact us at [hello@underneath.agency](mailto:hello@underneath.agency). ## Information we collect We collect information that you choose to provide to us when you contact Underneath or submit an inquiry through our website. This may include: - your name - work email address - business name - role or job title - business website - business size - what prompted your inquiry - the type of help you are looking for - your expected investment (budget range) - whether a decision-maker can join a weekly review call - information included in your message - other information you voluntarily provide to us We ask for this information so that we can understand your situation, respond to your inquiry and prepare for a useful conversation. We do not ask you to provide sensitive personal information through our contact form. ## Information collected when you visit the website Our website does not use cookies for advertising or behavioral tracking and does not run advertising or analytics scripts. When you visit the website, our hosting provider, **Vercel**, may process technical information associated with the request so that the website can be delivered, maintained and secured. This may include information such as: - IP address - browser or user-agent information - requested page - request time - technical information associated with the connection This information is part of normal web infrastructure and may be processed by our hosting provider as necessary to operate and secure the website. ## AI crawler visits Because Underneath researches how AI systems access and use information on the web, we separately maintain a limited log of visits from known AI crawlers. The log records: - the crawler name - the page requested - the time of the visit The crawler log is not intended to identify individual people. We use this information to understand how AI crawlers access our public website and to support our research and technical work. ## How we use information We use information we collect to: - respond to inquiries - communicate with prospective and existing clients - prepare for calls and other conversations - understand the business problem you have asked us to address - manage our business relationships - operate, maintain and secure our website - understand visits from known AI crawlers - meet applicable legal or administrative obligations where necessary We do not sell personal information. We do not use information submitted through our contact form for advertising purposes. ## How we share information We do not sell or rent personal information. We may share information with service providers that help us operate our website, communicate with you or provide our business services. Those providers may process information on our behalf as necessary to provide their services. We may also disclose information where necessary to comply with applicable law, legal process or a legitimate request from a governmental authority, or where necessary to protect our rights, security or property. ## How long we keep information We retain inquiry information for as long as reasonably necessary to respond to your inquiry, maintain an ongoing business relationship where one exists, and maintain appropriate business records. The length of time information is retained depends on the nature of the information and our relationship with you. When information is no longer needed for these purposes, we take reasonable steps to delete or otherwise dispose of it. ## Security We take reasonable measures to protect personal information against unauthorized access, loss, misuse or disclosure. Access to information is limited according to the needs of the business and the sensitivity of the information. No method of transmitting or storing information over the internet can be guaranteed to be completely secure, so we cannot guarantee absolute security. ## Your privacy rights Depending on where you live and the laws that apply to you, you may have rights concerning your personal information. These may include the right to: - request access to personal information we hold about you - request correction of inaccurate information - request deletion of personal information in certain circumstances - object to or restrict certain processing - withdraw consent where processing is based on consent - request information about how your personal information is handled To exercise a privacy right or ask a question about your information, contact [hello@underneath.agency](mailto:hello@underneath.agency). We may need to verify your identity before completing certain requests. Your applicable rights may depend on your location and the circumstances in which we process your information. ## International visitors Underneath works with clients in multiple countries, including the United States, United Kingdom, Australia and Canada. If you access our website or communicate with us from outside the United States, your information may be processed in the United States or in another country where Underneath or one of our service providers operates. Privacy laws differ between countries. Where applicable, we take reasonable steps to handle personal information in accordance with the requirements that apply to our processing. ## Third-party websites Our website may contain links to other websites, including research sources, external resources and third-party services. This Privacy Policy applies only to information handled by Underneath. We are not responsible for the privacy practices, security or content of third-party websites. We encourage you to review the privacy policies of those websites before providing them with personal information. ## Changes to this policy We may update this Privacy Policy from time to time to reflect changes to our website, services, information practices or applicable requirements. When we make changes, we will update the “Last updated” date at the top of this page. We encourage you to review this page periodically so you remain aware of how we handle personal information. ## Contact us If you have a question about this Privacy Policy, want to exercise a privacy right, or want to understand how we handle your information, contact us at [hello@underneath.agency](mailto:hello@underneath.agency), or by post to Underneath Agency, 2846 Simons Hollow Road, Bloomsburg, PA 17815, United States. --- This is the Markdown twin of https://underneath.agency/privacy. The HTML page is canonical. Publisher: Underneath, https://underneath.agency/agent. Site index: https://underneath.agency/llms.txt.